One founder.
One obsession.
Every Tuesday.
Dubai of Tomorrow profiles the people building MENA. Free to read. Sponsorship-funded. Written for the tribe.
Boban Pepic
Founding Editor
I run Proptefi from DIFC.
I started Dubai of Tomorrow because the region's most important founder stories were being told everywhere except properly. Press releases. LinkedIn announcements. Two-paragraph deal recaps that confused the news with the story.
So I am building it.
Mistakes are mine. Corrections are signed. Reach me at boban@proptefi.com.
Disclosure & editorial policy
How this stays honest.
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Proptefi is the publication's powering company. I run it. The relationship is in the footer of every page.
I profile competitors freely. If I respect what a founder is building, the founder gets the profile. The act of featuring is the disclosure.
Material conflicts get an inline disclosure block. Equity, family, recent commercial counterparty, prior employer in the last five years. Plain competition does not qualify.
No sponsorship from companies I profile within 90 days. Pay-to-play does not exist here.
No sponsorship from companies I or Proptefi hold equity in. Profile is allowed with disclosure. Sponsorship is not.
Editorial decisions are mine alone. Sponsors do not see articles before they ship. Founders get a fact-check window, not a review.
If I make a mistake, the correction is signed in my name and dated. Spot one: boban@proptefi.com.
Tuesday is coming.
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